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  • Item #45535905
    Actual item pictured; not a generic image.
    Zoom Front Cover
    Published Dec 1963 by 7-Up.

    Selling, Advertising and Merchandising with 7-Up, Vol. 8 No. 12 "Stocking Up for Holiday Sales" (December 1963). This comic book was produced for the 7-Up Bottling Co. as a marketing and training tool for employees. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up.

  • Item #45535906
    Actual item pictured; not a generic image.
    Zoom Front Cover
    Published Dec 1963 by 7-Up.

    Selling, Advertising and Merchandising with 7-Up, Vol. 8 No. 12 "Stocking Up for Holiday Sales" (December 1963). This comic book was produced for the 7-Up Bottling Co. as a marketing and training tool for employees. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up.