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  • Item #45535553
    Actual item pictured; not a generic image.
    Zoom Front Cover
    Published Jun 1959 by 7-Up.

    7-Up Sam Vol. 04 (1959) "It All Adds Up" is an in-house promotional comic published by 7-Up. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up. See how television and magazine ads are helping 7-Up business all over the country. Also learn how the 7-Up "float" recipe book can help you improve and create new business accounts. This issue also features the story "The Case of the 7-Up Float." 8 pages, fullcolor, 7-in x 10-in.