7-Up Sam Vol. 05 1
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7-Up Sam Vol. 05 (1960) "The Challenge of the Sixties" is an in-house promotional comic published by 7-Up. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up. Learn that the sixties mean bigger business oppurtunities for you and 7-Up. This issue also contains the story "You've Got to Fight to Stay in Front." 8 pages, fullcolor, 7-in x 10-in.