7-Up Sam Vol. 04 4
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7-Up Sam Vol. 04 (1959) "Get Into the Place Race with 7-Up Coolers and Venders" is an in-house promotional comic published by 7-Up. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up. Learn how 7-Up coolers and venders help your business by being a silent salesman. Also features tips on how to get coolers and venders into different locations. This issue also contains the story "The Case of the Happy 7-Up Vender." 8 pages, fullcolor, 7-in x 10-in.