MAD comic books issue 127

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Cover art by Jack Rickard. "One Day on the Prairie," script by Sergio Aragones, art by Don Martin. "Signs of Status," script by Al Jaffee, art by Bob Clarke; Clothing or objects with messages imprinted on them denoting how affluent the owner is. Cartoons in the margins by Sergio Aragones. "Further Adventures of the Red Baron, or Security Ist Ein Grounded Beaglehundt," script by Frank Jacobs, art by Jack Rickard; The recurring clashes of Snoopy and the Red Baron, told from the Red Baron's point of view and drawn to approximate Charles Schultz's comic strip style. "Odd Squad," script by Dick DeBartolo, art by Mort Drucker; In a parody of the TV series "The Mod Squad," three runaways are recruited by the police as undercover operatives and sent on inherently silly missions. "Spy Vs. Spy" by Antonio Prohias. "If The President Were Chosen Like Miss America," script by Earle Dowd, art by Jack Rickard; The 1968 Presidential campaign is represented as a beauty pageant. "A Mad Look at Realistic Dolls" photo story, script by Harold Morrison, photos by Irving Schild; Children's dolls G.I. Joe and Barbie are given realistic back-stories. "The Lighter Side of the Generation Gap," script and art by Dave Berg. "The Mad Plan For Combatting the Boredom of Baseball," script by Earle Dowd, art by Jack Davis; Exploring changes to the game of baseball to liven it up. "Bullbit," script by Al Jaffee, art by Mort Drucker; In a parody of the film "Bullitt," after an attack on his partner by organized crime, a police detective conducts a one-man war on those responsible. "What Industry Contributes More to Air Pollution than Any Other?" Mad Fold-In by Al Jaffee. 52 pgs., B&W. Cover price $0.35.

March 1998. Nick at Nite / TV Land Viewer's Companion. Cover by Charles Akins. Stories and art by Don Martin, Al Jaffee, Dick DeBartolo, Marcelle Pesek, Lou Silverstone, Arnie Kogen, Earle Doud, Larry Siegel, Stan Hart, John Ficarra, Billy Doherty, Tom Koch, Jack Rickard, Joe Orlando, Sam Viviano, Angelo Torres, Irving Schild, Mort Drucker, George Woodbridge, Antonio Prohias, Dave Berg, Jack Davis and Sergio Aragones. The Mad Super Special reprinted movie spoofs and classic material from the magazine. A collection of Mad features based around the classic TV shows that formed Nickelodeon channel's popular "TV Land" rerun marathons. Mad's parodies of the TV shows I Love Lucy, The Wonder Years, Mary Tyler Moore, Hogan's Heroes, Newhart, Happy Days, and numerous TV commercials, featuring art by Mort Drucker and Jack Davis. Swill Street Blues; A TV Ad We'd Like to See - The Geritol Commercial; The Blunder Years; TV Ads We'd Like to See - The Polydent Commercial; I Love Luny; Snappy Answers to Stupid TV Commercials; Crappy Days; TV Ads We'd Like to See; Taxing; Violent TV Commercials; Hokum's Heroes / Hochman's Heroes; The Mary Tailor-Made Show; Rhota; A Mad Look at a TV Commercial - Wrigley's Spearmint Gum; Phoolish; A TV Ad We'd Like to See; Room 222ZZZZZZzzzzzzzzz; A TV Ad We'd Like to See - Mr. John Houseman for the Investment Firm of Smith-Barney; Manic; A TV Commercial We'd Like to See - Dry Ideal; A TV Ad We'd Like to See - Ultra-White Toothpaste; Not-So-New-Hart; The Day They Forgot to Put the Top Down for the Hertz Commercial; The Shill Gasoline Commercial. 8.5-in. x 11-in., 96 pages, B&W. Cover price $3.99.

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First 60-cent cover price. Cover pencils by Stan Goldberg. "The Invention of Money," script by George Gladir, pencils by Stan Goldberg, inks by Rudy Lapick; Professor Transistor shows us the invention of money, which happened when J.P. Dexter began printing pictures of deer, especially bucks. "Mad House Fashions," pencils by Stan Goldberg; Six humorous fashions modeled by women. "Divine Design," pencils by Stan Goldberg; After his uncle's time machine accident gives him super powers, Jerry visits Calvin Gooch for a costume and saves his designs from a thief. "Night Bite," script and pencils by Dick Malmgren; A boy kisses all of his pets before he kisses his dad good night. "Are You Square Like Chester or Cool Like Lester?", script and pencils by Dick Malmgren; A look at how Chester Square and Lester Cool act in different situations. "Chop Flop," script and pencils by Dick Malmgren; A man tries kung fu on a bully. "The Mad House Gift Catalog," pencils by Stan Goldberg; Ten gifts that would come in handy in real life. 36 pgs., full color. Cover price $0.60.