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  • Item #45535862
    Actual item pictured; not a generic image.
    Zoom Front Cover
    Published Dec 1960 by 7-Up.

    7-Up Sam Vol. 05 (1960) "The More 7-Up the Maerrier" is an in-house promotional comic published by 7-Up. Featuring comic strip advertising art by Vic Herman, the creator of the 7 Up Sam institutional promotional campaign for 7 Up. Learn that the holiday season is one of the busiest times of the year for 7-Up. Also see how 7-Up builds up 7-Up stock on his route. 8 pages, fullcolor, 7-in x 10-in.

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