Iron Man 1st series comic books issue 168

Lakeside Tattooz Insert Variant (unopened inserts may or may not have the sample tattoo inside). While there is no definitive information about the Lakeside Tattooz inserts, they are known to occur over several different Marvel issues printed in March 1983. Unlike Amazing Spider-Man #238 and FF #252 where the insert was present in every copy, it appears only a limited amount of copies of this issue received the Lakeside insert (regional distribution?). Also, some of the inserts, although never opened, exist without the free tattoo sample inside.
Stark's clouded judgment leads him to take on Machine Man at Stark International in "The Iron Scream". Script by Denny O'Neil, pencils by Luke McDonnell, inks by Steve Mitchell. McDonnell/Mitchell cover. Cover price $0.60.

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No Lakeside Tattooz insert. "The Iron Scream" Guest-starring Machine Man. Script by Denny O'Neil. Pencils by Luke McDonnell. Inks by Steve Mitchell. Cover by Luke McDonnell and Steve Mitchell. Tony Stark has suffered a relapse! And if he doesn't get help soon his whole life will fall apart! Unaware of Shell-Head's current condition, Machine Man stops by Stark International to chat! But instead he gets attacked by an intoxicated Iron Man! The two heroes really can't hurt each other; however, they can do vast amounts of damage to S.I.'s Long Island facilities! Everything is going south in a hurry for the golden avenger! First appearance of Morley Erwin. Cameo appearances by Jim Rhodes, Vic Martinelli, and Mrs. Arbogast. (Notes: Machine Man previously appeared in Marvel Two-in-One 93. This issue was reprinted in 2013 in the softcover: Iron Man The Enemy Within Epic Collection.) 32 pages. Cover price $0.60.

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Mark Jewelers Advertisement Insert Variant. Stark's clouded judgment leads him to take on Machine Man at Stark International in "The Iron Scream". Script by Denny O'Neil, pencils by Luke McDonnell, inks by Steve Mitchell. McDonnell/Mitchell cover. Cover price $0.60.

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Canadian edition with $.75 cover price. Stark's clouded judgment leads him to take on Machine Man at Stark International in "The Iron Scream". Script by Denny O'Neil, pencils by Luke McDonnell, inks by Steve Mitchell. McDonnell/Mitchell cover. Cover price $0.75.